Panel Discussion Board Members
Tobias Jaeger
Co‐Founder of Business Associates Europe, StrategosPoker.com,
and Build to Win Investments
Still being in high school Toby and his principal started an entrepreneurial project to bring Germany’s largest telecom firm and his school together to create synergies that helped the school to use newest technology for everyday classroom situations. The partnership yielded tangible and realizable benefits for school and company alike and sparked Toby’s interest for entrepreneurship.
During his studies of International Business at Maastricht University he cofounded the first German student consultancy at the Maastricht campus with his partner Pascal Vent. The firm - Business Associates Europe - advised several technology companies and assisted leading consulting firms with their recruiting efforts in Maastricht. After a very successful 15 months run Pascal and Toby decided to close down Business Associates Europe for good in order to focus on
other projects.
Currently, Toby runs StrategosPoker.com – an exclusive by-invitation-only online portal and network for professional online poker players. The portal teaches new players how to play online poker profitably on a professional level. Advanced or pro players are brought together to share, discuss, and enhance strategies.
Just recently he co-founded Build to Win Investments. The Maastricht facing investment fund focuses on fostering, supporting, fueling, and driving entrepreneurial ideas and ventures from Maastricht. The four partners all have a finance or tech start-up background, which is the source for their passion for new ventures. Toby is also blogging about the topic of entrepreneurship on his page www.tobiasjaeger.com and can also be found on www.twitter.com/tobiasjaeger.
Stephan Ludwig
Stephan Ludwig (1983) studied a Bachelor of Business Science at the University of Cape Town specialising in marketing, statistics and economics. He graduated with a Master of Science in International Business at the Maastricht University School of Business and Economics (SBE), in November 2008. His Master thesis is titled: “Customer reactions towards enviropreneurial marketing strategies: Considering the effects of environmental marketing initiatives, communication channels and corporate context.” During his studies he conducted market research for several small and medium-sized enterprises in South Africa, New Zealand and the Netherlands. As of September 1st 2008 he works as a Ph.D. Candidate at the department of Marketing. His PhD is sponsored by InSites Consulting, where he also works part time.
His PhD project deals with “the optimization of marketing research in web 2.0.” It is supervised by Prof. dr. Ko de Ruyter, Dr. Elisabeth Brüggen, Prof. dr. Martin Wetzels from Maastricht University and prof. Dr. Niels Schillewaert from InSites Consulting.









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